Conducting a workshop on Extreme Personalization at Content Week 2007 1/29/2007
James is presenting on Extreme Personalization for Markets of 1 at Content Week 2007. The session will cover developing micro-segmentation and other advanced analytics, technologies
for personalization such as business rules, collaborative filtering and how to deliver the right content, at the right time, through the right channel to deliver personalized experiences.
The show has a blog also.
